The AdsML Framework » New Features http://www.adsml.org Accelerating Advertising Processes in the Digital Age Sun, 05 Jun 2011 23:07:11 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 AdsML 3.5, Release 3 Available for Download http://www.adsml.org/2011/announcements/adsml-3-5-release-3-available-for-download/ http://www.adsml.org/2011/announcements/adsml-3-5-release-3-available-for-download/#comments Mon, 23 May 2011 23:42:21 +0000 Tony http://www.adsml.org/?p=1398 May 15, 2011

A new version of The AdsML Framework has just been released by the AdsML Consortium. It is available at www.adsml.org. AdsML members and interested parties are encouraged to download the [...]]]> May 15, 2011

A new version of The AdsML Framework has just been released by the AdsML Consortium. It is available at www.adsml.org. AdsML members and interested parties are encouraged to download the release and begin using it.

Features

AdsML Framework 3.5, Release 3 is a maintenance upgrade to the AdsML Framework. Changes in Release 3 include:

  • Improvements to the Usage documentation for AdsML Bookings and AdsML Media Pack.
  • New “Section” and “Publisher Country” elements in AdsML Ad Ticket.
  • Updated ISO Country Code values in the AdsML Controlled Vocabularies.

Implementers who already have Release 2 but wish to benefit from these changes can download just the new materials.

This is the second fully Approved release of Framework 3.5; an earlier approved version was made available in June 2010. Release 3 is fully compatible with the previous release and builds on its capabilities.

]]> http://www.adsml.org/2011/announcements/adsml-3-5-release-3-available-for-download/feed/ 0 AdsML Framework release planned for May 2011 http://www.adsml.org/2011/announcements/adsml-framework-release-planned-for-may-2011/ http://www.adsml.org/2011/announcements/adsml-framework-release-planned-for-may-2011/#comments Mon, 02 May 2011 15:19:46 +0000 Tony http://www.adsml.net/?p=1251 The next release of the AdsML Framework will be a fully backwards-compatible maintenance release. Work us now underway and the update is expected to be made public in late May, 2011.

Highlights include:

A new “Section” field is being added to the positioning metadata in the Ad Ticket format. Several new usage guidelines are [...]]]> The next release of the AdsML Framework will be a fully backwards-compatible maintenance release. Work us now underway and the update is expected to be made public in late May, 2011.

Highlights include:

  • A new “Section” field is being added to the positioning metadata in the Ad Ticket format.
  • Several new usage guidelines are being added to the Media Pack and Bookings specifications in order to address questions that have been raised by implementers. (The schemas of these two standards will not change.)

The AdsML website will also be modified so that users can download just the changed components of the Framework, rather than having to download the entire package.

]]> http://www.adsml.org/2011/announcements/adsml-framework-release-planned-for-may-2011/feed/ 0 Technical Working Group starts new round of work http://www.adsml.org/2011/announcements/technical-working-group-starts-new-round-of-work/ http://www.adsml.org/2011/announcements/technical-working-group-starts-new-round-of-work/#comments Fri, 14 Jan 2011 16:21:18 +0000 Ulf http://www.adsml.net/?p=1187 Following last year’s major release of approved specifications of the AdsML Framework, the AdsML Technical Working Group is now planning for a smaller maintenance release . The work is scheduled to begin in March. If you have any suggestions or requests for improvements to the AdsML Framework, please contact us so we can consider addressing [...]]]> Following last year’s major release of approved specifications of the AdsML Framework, the AdsML Technical Working Group is now planning for a smaller maintenance release . The work is scheduled to begin in March. If you have any suggestions or requests for improvements to the AdsML Framework, please contact us so we can consider addressing them.

And as always, if you are involved in or are aware of an AdsML implementation, we would love to hear about it. Please drop us a line and a member of the TWG will follow up with you.

]]> http://www.adsml.org/2011/announcements/technical-working-group-starts-new-round-of-work/feed/ 0 New Feature: Exchange Rates in Bookings http://www.adsml.org/2010/new-features/exchange-rates-in-bookings/ http://www.adsml.org/2010/new-features/exchange-rates-in-bookings/#comments Mon, 12 Apr 2010 20:25:49 +0000 AdsML http://www.adsml.net/?p=1058 The next release of the AdsML Framework, which is scheduled to become available later this month, enhances the multi-currency support in Bookings messages by providing an optional Exchange Rate element at each location where a Currency can be specified. It will therefore be possible to indicate the exchange rate that was used to arrive [...]]]> The next release of the AdsML Framework, which is scheduled to become available later this month, enhances the multi-currency support in Bookings messages by providing an optional Exchange Rate element at each location where a Currency can be specified. It will therefore be possible to indicate the exchange rate that was used to arrive at each price.

These new features are entirely optional and backwards compatible.

]]> http://www.adsml.org/2010/new-features/exchange-rates-in-bookings/feed/ 0 New Feature: Guidance for Digital Outdoor Bookings http://www.adsml.org/2010/new-features/digital-outdoor/ http://www.adsml.org/2010/new-features/digital-outdoor/#comments Mon, 05 Apr 2010 20:20:58 +0000 AdsML http://www.adsml.net/?p=1056 The next release of the Framework, which is scheduled for release later this month, will include guidance for how to use AdsML Bookings to convey the details of a digital outdoor advertisement.

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The next release of the Framework, which is scheduled for release later this month, will include guidance for how to use AdsML Bookings to convey the details of a digital outdoor advertisement.

]]> http://www.adsml.org/2010/new-features/digital-outdoor/feed/ 0 New Feature: Ad Ticket Panels Updated http://www.adsml.org/2010/new-features/new-feature-ad-ticket-panels-updated/ http://www.adsml.org/2010/new-features/new-feature-ad-ticket-panels-updated/#comments Wed, 31 Mar 2010 20:15:45 +0000 AdsML http://www.adsml.net/?p=1051 The next release of the Framework, which is targeted for mid April, will include updates to the Ad Ticket panels to correct a number of small issues that have been reported by users.

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The next release of the Framework, which is targeted for mid April, will include updates to the Ad Ticket panels to correct a number of small issues that have been reported by users.

]]> http://www.adsml.org/2010/new-features/new-feature-ad-ticket-panels-updated/feed/ 0 New Feature: Duration Element http://www.adsml.org/2010/new-features/duration/ http://www.adsml.org/2010/new-features/duration/#comments Wed, 24 Mar 2010 20:00:06 +0000 AdsML http://www.adsml.net/?p=1046 Beginning with the next release of the AdsML Framework, which is targeted for mid April, users will be able to convey the duration of an advertisement using a dedicated “Duration” element. Until now it was necessary to use a user-defined property for this purpose. Duration can be expressed in any desired unit of measure: [...]]]>

Beginning with the next release of the AdsML Framework, which is targeted for mid April, users will be able to convey the duration of an advertisement using a dedicated “Duration” element. Until now it was necessary to use a user-defined property for this purpose. Duration can be expressed in any desired unit of measure: seconds, minutes, hours, etc. The Duration element will be available wherever it is currently possible to describe an advertisement’s size.

This new feature is entirely optional and backwards-compatible.

]]> http://www.adsml.org/2010/new-features/duration/feed/ 0 New Feature: Multi-Lingual Support http://www.adsml.org/2010/new-features/new-feature-multi-lingual-support/ http://www.adsml.org/2010/new-features/new-feature-multi-lingual-support/#comments Wed, 17 Mar 2010 16:19:40 +0000 AdsML http://www.adsml.net/?p=1035 The next release of the Framework, which is targeted for mid April, will enable alternative versions of human-readable metadata (such as notes, comments, descriptions and instructions) to be transmitted in more than one language. For example, an organization in Switzerland will be able to include French, Italian and Swiss-German versions of an important instruction.

The new [...]]]> The next release of the Framework, which is targeted for mid April, will enable alternative versions of human-readable metadata (such as notes, comments, descriptions and instructions) to be transmitted in more than one language. For example, an organization in Switzerland will be able to include French, Italian and Swiss-German versions of an important instruction.

The new multi-lingual capabilities will be entirely optional and backwards-compatible.

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